We will go through multiple use cases and explore Automations.
Using Shopify Marketing Automation
Shopify provide marketing automation tool for free that you can use to configure granular level of automation for your Shopify Store. With Shopify Marketing Automation, you can build custom automations with a simple trigger-condition-action interface to match the exact needs of your business. From welcome and win back automations to the first-purchase upsell, get ready-to-use templates built for commerce.
Access Shopify Marketing Automation
Step 1: Go to your Shopify Admin panel. From left sidebar, click on Marketing -> Automations. And then "Create automation" Button from the top left.
Access Shopify Marketing Automation
Step 2: Create a Custom Marketing Automation (or you can edit any available template like Abandoned Checkout, Abandoned Cart etc.)
Step 3: Design the trigger
Design the trigger you need for your business. Common use cases are:
Notify to recover abandoned product browse
Notify to recover abandoned cart
Notify to recover abandoned checkout
Order Confirmation Message
Shipping Notification
Upsell
Cross-sell
Collect product feedback
Product restock notification
Sample flow to recover abandoned checkout
Create WhatsApp Message Template to send
When the Automation Flow is triggered, relevant WhatsApp Message will be sent to the customer's phone number. To send the message we will need to create the Template in MyAlice.