# Understand the Customer Tool

## Customer Tab

The more customer information you have, the more efficient your bot becomes. So, you can store customer details in the Customer tab on the left panel.

/need a screenshot here

### 1. Columns

| Column Name                                                                                                                       | Description                                            |
| --------------------------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------ |
| Name/Phone/Email                                                                                                                  | The contact details provided by the customer.          |
| Last Message Time                                                                                                                 | The last time the user sent a message to the platform. |
| Created At                                                                                                                        | The time when the user sent their first message ever.  |
| [Attribute](https://docs.myalice.ai/myalice-guide-arabic/chatbot-and-automation/chatbot-blocks/action-blocks#set-attribute-block) | Other customer variables stored by the chatbot.        |

Other advanced features include — 

### 2. Advanced Filter

You will find the advanced filter at the right top of your Customer tab.

![](https://content.gitbook.com/content/ZlunlE4rHhMzJq9M0MQx/blobs/y88kfuWa4T7j3vbN3k12/image.png)

It allows you to filter your audiences based on many factors, including customer details, stored variables, and triggered intents.

### 3. Export Audience

You can also download your entire customer details in a CSV file. However, remember that it's a [**pro feature**](https://docs.myalice.ai/myalice-guide-arabic/getting-started/billing#how-to-upgrade-your-plan) — you need to subscribe to a paid plan to access it.

![](https://content.gitbook.com/content/ZlunlE4rHhMzJq9M0MQx/blobs/yRD8EWRewbjOmRGGlHZW/image.png)